Head of Marketing

We are looking for a marketing lead who can keep Fluence in the Web 3 zeitgeist. Educating about, communicating, and celebrating Fluence will be a key driver of our success, and we are excited to grow our capabilities in product marketing, developer outreach, and ecosystem growth. We are targeting a range of audiences, many of which are technical, and don’t use paid target advertising. You will join the team of highly passionate individuals that work closely with the open source community to enable internet innovation via p2p technology.

What you will do:

  • Communicate Fluence’s value proposition to users, whether they are coming from Web 3 or Web 2
  • Collect and share the knowledge about the Fluence development, features, ecosystem, partnerships, internally and publicly
  • Plan and execute campaigns (no target ads) that drive awareness and adoption on an ongoing basis
  • Establish marketing goals, KPIs, and track actual performance
  • Lead the production of marketing materials
  • Talk daily to users, be an expert in the competition landscape, and advocate for Fluence and projects using it
  • Iterate on the messaging, narrative, and talking points for Fluence

What we’re looking for:

  • Perfect in-person and written communicator: you can synthesize complex technology and concepts into product communication for a broad audience including developers, media, non-technical users, and industry experts
  • Impressive product marketing and communications work experience, preferably in cloud computing, SaaS, open source
  • Experience in growing tech products from the ground up in product-driven teams and organizations
  • Being crypto-native and up-to-date with latest developments in the space
  • Being self-starter focused on outcomes

Bonus points:

  • Experience with blockchain technology and Web 3
  • Experience with PR, media, tech reporting
  • Background in software engineering
  • Experience in participating in DAOs
  • A healthy level of craziness

Location: Remote

Commitment: Full-time

About Fluence Labs

At Fluence Labs, we are working on new decentralized network protocols to make the internet more open and secure. We believe that open source and open protocols enable better technology for the future of humanity.

Fluence Labs is a distributed team of engineers residing in New York, Moscow, Saint-Petersburg, Amsterdam, Helsinki, and Krasnodar. Our culture is remote-first, self-managed, and we value transparent decision making and an open source ethos.

Our primary project is Fluence, a peer-to-peer application platform which allows the creation of applications free of proprietary cloud providers or centralized APIs. Fluence provides a peer-to-peer development stack so that you can program p2p applications, workflows, and compose services, APIs without relying on centralized intermediaries. Fluence serves as an open runtime for internet applications; the new alternative to proprietary platforms, and APIs.

We are looking for new great additions to the Fluence Labs core team. We would like to speak to people who are interested in decentralized technology, empathetic, humble, passionate about their work, and strive for excellence. We expect that candidates are experts in their field, keep up to date with recent developments, and are excellent communicators, both in oral and written form.


  • Competitive compensation and equity options
  • Remote-first, work from home or use a co-working space of your choice
  • Friendly startup environment: no bureaucracy or time tracking
  • We will provide you with anything you need to learn, grow, and be more productive